I am a marketer with 5+ years of experience, ex-Cult Beauty, Feelunique and Code8 Beauty.
I specialise in the following:
Brand Management
Manage brand image, build brand awareness through different channels, deliver creative assets, new product development strategy, new product launch plan and analyse customer and competitors insights.
Marketing
360 marketing campaign plan and execution. Create a quarterly promotional calendar. Analyse and troubleshoot campaign performance. Previously worked with e-commerce platforms such as Magento and Shopify.
Email Marketing
Weekly newsletter content plan, copy brief, copywriting, design and campaigns analysis. Worked with MailChimp and Stripo.
Influencer Marketing
UK, US, Europe and Asia Influencer outreach and end-to-end campaign management. Post-campaign analysis and optimisation strategy.
Paid Social
Create paid social ads on Facebook Ads Manager to build brand awareness and optimise sales.
Copywriting
Create copy for your newsletters and/or websites.
Example work:
The Perfect Way to Spend Valentine's Day in Lockdown
Unique Halloween Makeup Looks that get Noticed
Everyday Lips Essentials
Five Ways to Make Your Beauty Routine More Sustainable
Six Swimsuits to Wear to Bask in the Sunshine
Six Places to get Fashionable Face Coverings
The Best Places to Visit in the UK
How to Layer Your AM/PM Skincare Routine
At-Home Facial Massages to Try Right Now
Unique Halloween Makeup Looks that get Noticed
Everyday Lips Essentials
Five Ways to Make Your Beauty Routine More Sustainable
Six Swimsuits to Wear to Bask in the Sunshine
Six Places to get Fashionable Face Coverings
The Best Places to Visit in the UK
How to Layer Your AM/PM Skincare Routine
At-Home Facial Massages to Try Right Now
Photoshoot
Talents casting (model, photographer, hairstylist and makeup artist), concept/creative brief, call sheet plan and shoot management for still products, models and e-commerce shoots.
NPD Development
Help plan, coordinate, and design your outer packaging such as bespoke boxes, inserts, sleeves and GWP/limited edition materials.
No comments:
Post a Comment